A new campaign was kicked off by the tech jargon, Google, called Start Searching India recently. Apparently Google is aiming to help internet users from India to find out new possibilities that can be evolved from the search engine, Google Search. The event was launched in Chandigarh and it plans to host the event throughout multiple locations in the country in days to come.
The event was officially inaugurated by Sandeep Menon, the Marketing Director of Google India. With the internet revolution booming in India, it has become an integral part for users residing in towns and cities with a wholesome crowd relying on the search portal for receiving instant yet vital search results. In his speech, Mr Menon conveyed “Today the next billion users are making the leap from no Internet to mobile Internet, without ever having used a desktop computer. We are glad to see this user pool making Google Search synonymous to Internet usage. For the first two decades of its existence, Google Search largely relied on matching keywords. Now we are finally moving towards our vision of the perfect search engine: one that understands exactly what you mean and gives you back exactly what you need. A perfect assistant should be able to help you with the information you need right at a moment’s notice. We’re working towards a search experience where Google can give you relevant information right at your fingertips.”
The Search Engine giant is striving hard to promote tricks and tips that can be employed by users to make Google search better. The company has also implemented Google Now like search result cards that shows up in the search engine result page for queries made by user like weather information, ATM, flight info,etc. Google has made available the tips to optimize search results on g.co/startsearchingindia. Google is expecting that the new campaign will make it easier and convenient for users to understand ways Google Search could be used.
Source : Google