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Online advertising revenue estimated to grow 15 percent in 2013, Asia still lags behind

With online advertising turning competitive as ever, the global ad market has been forecasted to grow manifold in 2013. In a report from Economists Intelligence Unit, it has been revealed that globally online advertising revenue might reach a staggering $113.5 billion as compared to $99 billion in 2012. Where as, Asia’s online advertising is forecasted

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Google ads surpass AdBlocks, says Google paid to whitelist them

It came as a surprise to AdBlocks users when Google ads started popping up in the webpages despite of blocking them. Yes  its true. Major advertisers, including Google, has reportedly paid to have some of their ads whitelisted, given a free pass through AdBlock Plus. Eyeo, the company behind Adblock Plus, has posted in its

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Google to expand its SME network, focuses on digital advertising in India

Google has eyed high business in India in years to come and with the presence of a number of small and medium scale industries in India, Google’s Small and Medium Enterprise (SME) Partner programme has definitely proven to be a successful venture. Todd Rowe, the managing director of global channel sales, has expressed the tech

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Product listing Ads launched in India, Google promises to help you in shopping

Search engine jargon, Google has launched its much anticipated ad format in India to provide information to users about products and brands which will prove has a helping hand for users to shop both online as well as offline. Google calls the new ad format as the “Product listing ad”. “Everyday, millions of shoppers use

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