Link Exchange is a practice of exchanging links with other websites. There are three types of link exchange techniques.
Two Way (Reciprocal Link Exchange)
Link exchange with unrelated sites might affect the ranking of website in the SERP’s. Therefore link should be exchange with the site relevant to your website theme. Links with the websites in the same industry can boost up your ranking.
There are many different ways to swap a link exchange with webmasters. The simplest way of doing it is to email another website owner or webmaster and ask to do a link exchange.
Link Exchange Sample Letter 1:
My name is (your name) & I am handling web promotion for our sites https://www.gabblet.com/ &
Here are our links details & please add our link as below so as to complete the link exchange
Title: SEO Company India
Desc: Gabblet, leading SEO company in Noida, India offers effective search engine optimization & marketing services.
Title: Performance Based SEO
Desc: Performancebasedseoservices.com offers Internet Marketing Services like directory submission, article submission, one way link building services and other social media marketing packages to small and medium sized business.
I’ll give you links back to you at of following sites:
We are also having other themes for link exchange like –
Home Improvement, Finance, Business SEO, Web development, Travel, Real Estate, Law, Health, Shopping & Jewelry, Entertainment etc
Please reply me soon with the location of my link.
Waiting for your positive response.
Link Exchange Sample Letter 2:
I would request you to kindly place my site link at your link page with the following details.
(Or HTML Code)
<a href="https://www.gabblet.com/" target ="_blank">SEO India</a> – Gabblet is the leading SEO Company in India.
Let me know once my link is added and I will add your link immediately at: http://www.india-seo.org/page/resources.aspx
Also, please do not forget to send me your site details to be used while adding your link at my site.
I am hoping an early and positive response from your side.
Thanks & Regards