Google website penalty can be a tragedy for any online business or company, resulting in radical reductions in natural organic search traffic and online revenue. Google's dominance in terms of search engine volume, determining a fast recovery strategy from a Google penalty is essential.
Check out the Google Penalty checker tool at Gabblet Toolbox also read out the Google Penalty check list.
Identifying the reasons of a Google penalty can be a time consuming and complex task without intricate knowledge of the Google algorithm. For instance, if your website drops suddenly for its main keyword terms it can be caused solely by a change in Google algorithm or search results (SERP) revise.
With any algorithm change or Google SERP update, there are always winners and losers, and when a sudden drop in rankings is experienced Google penalties are often incorrectly blamed.
Google often applies backlinks depreciation to links from various sources that it consider spammers are exploiting to artificially lift up the ranking of their sites. In addition, minor Google Search algorithm changes are continually being made in an effort to combat link spam and make the search relevancy better.
When link deflation occurs, as it has with reciprocal links from low quality web directories and link farms, reductions in Google ranking may occur affecting the addressee site of the links. The severities of ranking reduction are usually identical with the website's reliance on that particular type of linking.
There is no doubt that blog comment links and low quality web directory links have also been devalued and this has lead to reduced website rankings for sites which got a major number of backlinks or site wide links from blogs or directories. Additionally, links from not related theme sites are also experiencing Google devaluation - so if your site heavily relies on these links, then it may have a sudden drop in Google search results.
If you suspect a Google penalty on your website, it first makes sense to check whether any Google algorithm changes have been made which could be the cause of the problem. SEO Forum posts reflecting algorithm changes usually appear on the SEO Chat Forum soon after the effects of any update are felt.
If your web site suffers sudden and dramatic fall in ranking and no Google Search algorithm changes has happened, then a Google penalty may be the cause, especially if you have been indulge on activities which might have broken Google's Webmaster Guidelines. The most severe Google penalties lead to total lose in rankings and website de-indexing and where the SEO misdemeanor is serious a site ban may be imposed by Google, accompanied by a sudden Google PageRank reduction to 0 and a grey out Google Toolbar Page Rank indication.
Whatever the cause, recovering from a Google penalty is a challenge and our SEO checklist will help identify likely causes and reasons for a sudden reduction in Google ranking or an major drop in SERPS position for your main keywords.
Check out the Google Penalty checker tool at Gabblet Toolbox also read out the Google Penalty check list.